CMS Developer (WordPress)
Marketing
Mumbai
Full Time
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Reporting To: Marketing / Digital Lead
Job Summary
We are seeking an experienced CMS Developer – WordPress to own the development, performance, and continuous optimisation of our corporate website. This is a hands-on role responsible for end-to-end WordPress CMS management, including template development, custom modules, plugin extension, and platform stability.
You will play a critical role in building high-converting marketing pages, improving site performance and SEO hygiene, and ensuring a fast, secure, and scalable digital experience. Working closely with the Marketing team, you will help translate brand and product strategy into clean, responsive, and conversion-ready web experiences.
Why Join Xpedeon
• Own and build a high-visibility global website for a fast-growing SaaS + ERP platform
• Work on real, production-scale WordPress implementations with strong focus on performance, SEO, and conversion
• Collaborate closely with marketing, product, and leadership teams to translate strategy into digital experiences
• Be part of a Series A–funded company with long-term product vision and growth momentum
• Gain exposure to international markets across India, UK, Middle East, and the US
• Operate in a culture that values ownership, quality engineering, and continuous improvement
Responsibilities
CMS Ownership & Development
• Develop, maintain, and optimise the corporate website built on WordPress
• Own the WordPress CMS end-to-end, including structure, themes, templates, and modules
• Extend existing plugins or build custom plugins/modules to support bespoke functionality
• Create reusable components, global modules, blocks, and taxonomy for scalability
• Manage hosting environments, updates, backups, and general WordPress administration
• Support content uploads, updates, and ongoing optimisation
Responsiveness & Performance
Ensure flawless responsiveness across all devices and screen sizes
• Improve Core Web Vitals including page load speed, CLS, and LCP
• Optimise CSS, JavaScript, caching layers, media delivery, and performance settings
• Troubleshoot and resolve layout, rendering, and performance issues
Conversion-Focused Development
• Apply conversion-oriented UX principles to page templates and landing pages
• Build and support A/B testing variants for CRO initiatives
• Implement tracking scripts, pixels, and analytics integrations
• Collaborate with Marketing to continuously improve lead-generation outcomes
Security & Reliability
• Maintain strong security hygiene including plugin management, role-based access, MFA, and vulnerability patching
• Manage release processes, environment changes, and rollback strategies
• Ensure platform stability and uptime
Technical SEO Support
• Implement and refine schema markup and structured data
• Ensure SEO-friendly code and adherence to technical SEO best practices
• Support site architecture improvements and internal linking strategies
Digital Platform Integrations
• Integrate WordPress with HubSpot, analytics platforms, automation tools, and tracking systems
• Implement and maintain API or plugin-based integrations with CRM, marketing, and event platforms
• Ensure reliable execution of pixels, scripts, and tracking across environments
• Support clean data capture, lead routing, and workflow triggers
Experience and Qualifications
Experience & Skills
• 5+ years of professional WordPress development experience
• Strong hands-on expertise in PHP, HTML, CSS, and JavaScript
• Proven experience building or extending WordPress plugins
• Demonstrated ability to deliver responsive, mobile-first implementations
• Strong understanding of Core Web Vitals and performance optimisation
• Working knowledge of technical SEO and schema implementation
• Experience integrating analytics, tracking, and marketing automation tools
• Ability to collaborate closely with Marketing and deliver conversion-ready UX
Nice to Have
• Experience working in B2B SaaS or product-led companies
• Familiarity with HubSpot or other marketing automation platforms
• Experience with CRO tools such as Hotjar, VWO, or Google Optimize alternatives
Education
• Bachelor’s degree in Computer Science, Information Technology, Engineering, or a related technical field
• Relevant certifications or coursework in web development, CMS platforms, or digital technologies are a plus
• Practical experience and demonstrated delivery quality are valued more than formal qualifications