Summary
Sobha Group is a renowned developer of high- end residential and commercial real estate, operating across the UAE, India and the UK. With a reputation built on quality and precision, the company was managing an expanding project portfolio across geographies with growing complexities in customer and financial data synchronisation.
To eliminate bottlenecks and reduce manual effort, Sobha adopted Xpedeon ERP for real estate projects. The integration between their CRM and Xpedeon’s finance modules resulted in automated customer sync, faster invoicing and complete compliance visibility. The result was a significant uplift in productivity, data accuracy and business agility.
" Xpedeon’s integration with our current CRM software has drastically reduced our team’s workload, eliminated redundant manual tasks and minimised human error. The ability to automate the flow of data between our CRM and finance systems has been transformative, allowing us to focus on more strategic initiatives. An integrated environment like this is truly the need of the hour for digital transformation, and Xpedeon has played a pivotal role in helping us achieve this milestone. "
-Sobha Group Team
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Challenges
Manual processes and system gaps caused delays, errors and duplicate work, holding back AR performance and growth.
Solutions
Seamless CRM-to-ERP integration with smart syncing, automation, compliance tracking, and zero-disruption rollout.
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